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Going Local with Michael Shuman at BALLE's 2007 Conference
From the BALLE website: "We envision a sustainable global economy made up of Local Living Economies that build long-term economic empowerment and prosperity through local business ownership, economic justice, and environmental stewardship."
No fluff here. The people I met are serious and dedicated. And they have good ideas too.
I learned of BALLE by stumbling upon a Michael Shuman interview when searching YouTube for local business related videos. Shuman attracted my attention when he squashed the myth that big-box and corporate chains dominate the economy. It turns out 58% of our economy is rooted in local businesses. And over the past 10 years, local businesses have lost only 3% of their market share to non-local business. Author of The Small-Mart Revolution and Going Local, Michael Shuman is an ultra-entrepreneur himself. He promotes the concept of 'going local' by directly helping communities and business owners establish sustainable relationships.
I caught up with him at the conference and recorded his keynote speech for the LBB blog. Shuman shares his insights and stories from a year-long book tour, meeting people and visiting communities across the country. He gives examples of how local ownership makes a positive impact on communities by increasing jobs and improving quality of life.
Want more? Conference Recordings is selling CDs and DVDs from the conference.